Final Year Project: Starbucks Aroma Sticker by SMRT Singapore
SMRT Singapore wants to aim in increasing the mood of passengers who commute from places to places for work early in the morning. Starbucks collaborate with SMRT to aim towards young adults and adults who are working professionals, the idea is to create sticker flavored drinks because science have proven that aroma and smell goes hand in hand to enhance mood. Knowing that many adults are coffee and tea lovers, by creating an aromatic sticker to give a good day towards the target demographics can calm a moody passenger in the morning.
Aromatic Stickers attach to relaxing Cards at the back
Front: Aroma Green Tea Sticker
Back: Calming card
Theme: "Meditation"
Quote: : "Nourishment of it's herbal essence cleanses internally and relieve stresses. Connecting with yourself spiritually brings harmony into the mind".
Benefits: Stress reliever and cleansing
Front: Jasmine Tea Aroma Sticker
Back: Calming Card
Theme: "Self Loving"
Quote: : "Unwind your day in it's euphoric fragrances where it's sensual to the body and mind. It's speedy recovery has sedative effects on the mood thus reducing anxiety. Sip the sweet essence of this beautiful flower".
Benefits: Many antioxidants and anti-aging
Front: Coffee Aroma Sticker
Back: Calming Card
Theme: "Indulgence"
Quote: "Need a boost of energy a strong brew along it's rich creamy texture to feel relax, social or even taking the time to savor the flavor on your own. May it's roasted fragrances wake you up".
Benefits: Increase immune and energy
